August 6, 2004

Mcdonalds advertising

Nice to see that the adverts for McDonalds Healthy eating meals have finally changed. The recent adverts have often made me wonder *why* someone would buy a meal when McDonalds portray their customers as gossips, dotty,and/or crazy people. Now they are giving away a free stepometer which I think is a good sign - apparently people who start wearing one tend to keep wearing it. The weird thing is that this happens less than a month when they were giving away a free bigmac with every bigmac meal purchased (and are still doing that via a coupon for my local shop)
I wonder what would happen if they gave away a stepometer with every bigmac meal purchased?

Posted by Andy at August 6, 2004 9:05 PM
Comments

i just wonder why mcdonalds have a healthy eating range at all? its kinda hypocritical how they advertise all these fatty meets that are 'tasty' and 'great'. they have in a way destroyed there own image with this new healthy eating regime. and yet it does not seem to have had any effect anyway, as i still find my local mcdonalds full of big mac eaters vegetating in the window seats

Posted by: Richard at April 26, 2005 1:06 PM